This registration page may not work well in Internet Explorer. Please use a different browser to complete your registration.

COPA Masterclass (2) on Delivering Winning Line Reviews in the Office Products Industry

December 3, 2024 8:30 AM - December 4, 2024 4:30 PM (EST)

Description

Special Introductory Two-Day (4 Module) Course for COPA Members designed to take attendees through the line review process from start to finish.  COPA Masterclass training ensures learning by providing the newest and most effective sales and marketing theories, strategies and tactics with the focus on practical application within the home products industry. 

The original November 26-27, 2024 course sold-out (capped at 30), so this repeat offering has been set-up for the additional waiting list and new demand.  

Pricing: Members Only

- Register one individual complimentary

- Register a second person for $300 + HST

- Register two additional persons (three in total) for a total cost of $540 + HST


Tuesday, December 3, 2024

- Module 1: Line Review Strategy And Preparation (8:30 am - 12:00 pm)

- Lunch Break: Food and Beverages Provided (12:00 pm - 1:00 pm)

- Module 2: Effectively Utilizing Data Analytics to Create a Compelling Narrative (1:00 pm - 4:30 pm)

Wednesday, December 4, 2024

- Module 3: Crafting Superior Sales and Marketing Presentations (8:30 am - 12:00 pm)

- Lunch Break: Food and Beverages Provided (12:00 pm - 1:00 pm)

- Module 4: Mastering Negotiations and Achieving Win/Win Outcomes (1:00 pm - 4:30 pm)


Download Course Description


Course Instructors:


Gerry Lubanszky is the President of Goto Market Solutions, a leader in New Business Development in the consumer goods industry in Canada.  He is a lifelong student of the art of sales and the science of marketing and the harmonious blending of the two in this dynamic world of market analytics.  With over thirty years within the CPG industry in Canada in several senior roles, Gerry has a reputation as a transformational leader with an outstanding track record of successfully launching exciting new consumer products with all of Canada's major retailers, wholesalers and industrial distributors for many years. Building on this experience, Gerry has been training and mentoring both executives and undergraduate business students alike for the past ten years on evolving best practices in agile sales and marketing strategies & techniques.  He recently became a certified executive and business performance coach.  He has an affinity for translating business segment strategies into storytelling roadmaps and initiatives used in consulting leaders and their teams implementing successful go-to-market strategic plans.



Michael Scida is the Vice President, Retail Business Development, for Environics Analytics, a company providing analytics, customer insights, location intelligence and data services.  With over 18 years of experience in retail, gaming, real estate, marketing, financial services, analytics, customer insights and geodemography, Michael brings his passion for combining technical and analytic expertise to deliver data-driven insights in support of strategic objectives.  His expertise lies in leveraging omnichannel opportunities to help retail, restaurant and gaming clients find the best location opportunities and to develop the optimum media mix in reaching targeted consumers for future growth.   


Sophie Marai is a Senior Director Account Management for Environics Analytics. She brings 15 years of strategic retail leadership to support developing marketing leading initiatives. Her passion for problem solving has resulted in her leading initiatives across multiple areas of retail and CPG, focused on customer strategy, assortment optimization, store format development and marketing. Sophie specializes in market gap analysis, customer growth development and problem solving for End-to-End growth management. 


Elio Tremonti is a recognized leader in the retail and ecommerce space with over 20 years of executive experience. After developing a $125+ million dollar drop ship program for a Fortune 100 company, he is now sharing his knowledge with retailers, merchants, vendors and brands. Elio previously served as VP of Ecommerce Merchandising at Staples, where he lead one of Canada's largest online/omni-channel retailers. After Staples, he shifted gears to experience Sales ta a SaaS startup, joining as an Enterprise Account Executive, and migrating to Customer Success Management. 


Time

8:30 am to 4:30 pm each day

Pricing

Special One-time Program Launch Pricing for COPA Members!  This course has a regular cost of $1,900

View Event

Contact Information

COPA
Name: Pam Winter
Email: pwinter@copa.ca
We're sorry. No registrations are currently available. You may wish to contact the event organizer for assistance.
{{ vm.EventInfo.ErrorMessage }}

Select Registration Options

Edit
{{vm.regWarningMessage}}
{{vm.regAlertMessage}}

Exhibitor Opportunities

Name Price Att Qty
{{ et.Name }}
{{ et.IncludedAttendeesCount }} {{ et.AttendeeRegType.RemainingPerType }} Remaining {{ et.AttendeeRegType.RemainingPerType * -1 }} on Waiting List {{ et.AttendeeRegType.RemainingPerType * -1 }} Over Limit
{{ et.Remaining }} Remaining
 Sold out

Attendee Registration Options Total Remaining: {{ vm.EventInfo.VacantSpotsPerEvent }}

Waiting List Available
{{ vm.stats.totalAttendeesCount }} Registered , {{ vm.OverallOverAmount() }} on Waiting List , {{ vm.OverallOverAmount() }} Over Limit
Name Price Qty
{{ rt.Name }}
{{ rt.IsMemberOnly ? ' (Members Only)' : '' }}
Limit: {{ rt.LimitPerPurchase }}
Included Attendees: {{ rt.AttendeesCountPerOneRegistration }}
{{rt.Price | currency }} {{rt.PriceAfterDiscount | currency }} {{ rt.Price | currency }}
{{ rt.RemainingPerType }} Remaining
{{ rt.RemainingPerType * -1 }} on Waiting List
{{ rt.RemainingPerType * -1 }} Over Limit

{{'[[Sponsorship]] Opportunities' | localizeString:'['}}

Name Price Att Qty
{{ st.Name }}
{{ st.IncludedAttendeesCount }} {{ st.AttendeeRegType.RemainingPerType }} Remaining {{ st.AttendeeRegType.RemainingPerType * -1 }} on Waiting List {{ st.AttendeeRegType.RemainingPerType * -1 }} Over Limit
{{ st.Remaining }} Remaining
 Sold out
Continue

Registration Information

Edit

Exhibitor - {{er.Name}}

Exhibitor #{{ $index + 1 }}

Total: {{exhibitor.TotalPrice | currency}} {{ exhibitor.IsBenefit ? "- Included as a Benefit" : exhibitor.IsDiscounted ? "- Discounts have been applied" : ""}}
Exhibitor Directory
Primary Contact
Booth Information
Additional Information
Additional Items

Attendee - {{er.Name}}

{{ att.getAttendeeTerm(vm.EventSettings.AdditionalAttendeesTerm, $index) }} #{{ att.getAttendeeIndexDisplay(vm.EventSettings.AdditionalAttendeesTerm, $index) }}

Total: {{att.TotalPrice | currency}} {{att.DiscountMessage | localizeString:'['}}
A No Show fee is being assessed for {{fee.EventName}} on {{fee.EventStartLocalTimeString}}.
More Information Less information

Address

Phone

Additional Information
Event Sessions

{{slot.Name}}

{{$select.selected.SessionName}}
(full)
{{slot.SelectedSession.SessionDescription + (slot.HasFees ? " (Price: " + (slot.PriceTotal | currency) +")" : "")}}
Additional Items

{{'[[Sponsorship+]]' | localizeString:'['}} - {{er.Name}}

{{'[[Sponsor]]' | localizeString:'['}} #{{ $index + 1 }}

Total: {{sponsor.Price | currency}}
Continue

Additional Items

Edit

{{(vm.EventInfo.Terms.Donation || "Fundraising") + " Opportunities"}}

Campaign Name Item Description Amount
{{item.CampaignName}} {{item.Description + (item.ShowMinimumPrice && item.MinimumPrice ? " (Min: " + item.MinimumPrice + ")" : "")}}
Continue

Complete Registration

Edit

Terms & Conditions

No Show Policy

{{ vm.EventInfo.EventSettings.NoShowPolicy }}

Enter Promo Code

Billing Contact

Registration Protection
This event is synced to a webinar so no confirmation email will be sent from GrowthZone.

Thank you to our {{'[[Sponsor+]]' | localizeString:'['}}